ACEM, the Motorcycle Industry in Europe have launched Lucky 13. A series of cartoons highlighting the potential risks and hazards to motorcycle users. The campaign has been developed with motorcycle instructors and will feature 13 episodes released on a monthly basis. Each issue will focus on a particular risk factor providing tips and recommendations on how best to tackle these different situations.
To read the current and past issues, simply click on the links below and check back each month for the latest issue.